Rimmel is a cosmetics brand, originally founded by Eugène Rimmel in 1834 in Regent Street, London, England. Rimmel produces make-up products, and is currently one of the world's most popular make-up producers. Rimmel's motto is Get the London Look.

Rimmel’s extensive range is kept bang up-to-the-minute as it translates the look of London into new shades, products, packaging and advertising. But however creative and fashion-forward, Rimmel products are always easy to use, versatile and accessible, designed to encourage experimentation and self-expression.


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